JUNE 14 - JULY 14, 2011

2MB

IN COLLABORATION WITH @BARBARAKRUGER, GAWKER ARTISTS PRESENTED ISO DADDY: A CATALOG OF RANDOMLY PRODUCED ADVERTISING APHORISMS, GENERATED BY ADDICTIVE CONTENT. CURATED AND RECONSUMED BY DADDY, THESE HIJACKED EPIGRAMS AND ABSURDITIES WERE PRESENTED WITHIN GAWKER.COM (AND ITS SUBSIDIARY SITES) AD SPACE FOR ONE MONTH. THIS SPACE, OFTENTIMES FORMALLY ADOPTED VIA MONETARY EXCHANGE, MOMENTARILY FUNCTIONED AS A SUBTLE RUPTURE AND REORIENTING OF THE THE VIEWER'S INTERNET EXPERIENCE.

DADDY IS AN INTERDISCIPLINARY ART COLLECTIVE DEDICATED TO THE STUDY OF USE IN CONTEMPORARY PRACTICE. BORN OUT OF AN INVESTIGATION OF THE RELATIONSHIP BETWEEN RELATIONAL AESTHETICS AND CONSUMERISM, DADDY PRODUCES INDUSTRIAL AND COMMUNICATION DESIGN AND MARKET RESEARCH SCENARIOS THROUGH FINE ART PLATFORMS.

@BARBARAKRUGER IS THE UNVERIFIED TWITTER ACCOUNT OF THE ARTIST BARBARA KRUGER.